home medical business

It takes a lot to run a successful home care business in today's environment of shrinking reimbursements, rising product costs and  increased competition. You have to be an expert at patient care, finances, leadership, sales and marketing and much more just to keep pace. So much of any type of marketing nowadays, involves understanding online search and social media, which includes familiar names like Google, Yelp and Facebook. Many businesses make common mistakes when it comes to online marketing. Here are 5 simple tips to help grow your home care business online.